BCM325 – Digital Artefact Pitch


My Digital Artefact for BCM325 involves the notion of online marketing and whereabouts it’s heading in the next 5 or 10 years. The question I’m asking; “What is the future of Online Marketing?”, enables me to dive deep into the world of advertising, personalisation and how society is evolving with the progression of technology and online space. I will be looking at the differentiating aspects of past advertisements in comparison to the modern day and will post all of my findings through platforms such as Soundcloud or Youtube and imbed these onto WordPress; and hopefully I’ll be able to intertwine all of these aspects in the final result of my Digital Artefact.

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