BCM325 – DA & Contextual Essay

Phillip's BCMS Blog

I have decided to continue featuring my Instagram and Facebook accounts as my Digital Artefacts as I believe it is my sturdiest asset I contribute to. My accounts under the moniker ‘PHILLIP A.M.’ feature my art, photography and video that range from typical landscapes, abstract visuals to focusing on the Wollongong and Sydney music scene – basically my visual art. In conjunction, Barking Mad Records, the record label I co-own with my long-time friend Lewis Orford, is also considered as my second Digital Artefact as the two occasionally attune. The aim for me, in context for this subject BCM325 – Future Cultures, was to actively seek out different revenue streams, increase engagement and improve to produce professional content in order to aim for the best-balanced profile between art, business, marketing, and advertising via social media. To do this, I’ve not only focused on the music scene but…

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