Concept

‘The Fashion Forecast’ is a three-part blog series that explores the future of eCommerce. It is an industry that is ever-changing, trends are constantly shifting in an attempt to shape the way that people in every corner of the globe purchase products. This makes the future of eCommerce exciting as big changes are expected to evolve in the coming years. I aimed to look at the present and future of the online retail industry and make it a clear and insightful series that readers could engage with. It was important for me to address how far we have come today with technology and the different methods that have been adopted by retailers.

Methodology

My series was broken into three parts one being the present situation and two being the future predictions. These posts are located on my WordPress account under the #bcm325 and #fashionforecast hashtags. Originally I looked at creating a…