BCM325 – Future Cultures DA Contextual Essay + Final Project

AIMEE'S BLOG

Concept

My digital artefact discusses the various media paradigm shifts in the context of celebrities and how they present themselves. It links to four topics within the paradigm shifts: representational media, presentational media, intercommunication and the future of celebrity presentation of the self. The history of celebrity presentation has been weaved into these topics so a separate subtopic for that wasn’t necessary.

Methodology

Instead of creating informative, WordPress blog posts for my artefact, I decided to step out of my comfort zone and create a YouTube video utilising audio-visual means. I created a written script, used the app Voice Memos to record the script, assembled together photos and videos relevant to the information I spoke about and used iMovie to put together the audio and visual material together. To make the artefact engaging, instead of just recording an audio, I thought that accompanying it with photos and videos would be…

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