A Beta Look At The Future

(BCM 325 Beta Peer Comments)

Comment 1: Chau’s DA Beta

Quick summary of DA:

Chau is blogging about the future marketing strategies and plans of the high fashion industry hoping 5-10 years into the future.

Key Points of my comment:

  • good initial post + interaction
  • worth looking into IBISWorld marketing industry reports (UOW access)
  • Marketing shift to humans focusing on creative processes and letting numbers chose where to spend
  • AI in marketing 5-10 years?

Comment 2: Shuning’s DA Beta

Quick summary of DA:

A blog and YouTube series about future of food.

Key Points:

  • feedback received and implemented
  • what’s the exact frame
  • public interaction well
  • looking at GDP effect on diet as a starting point if its a close future

Comment 3: Melanie’s DA Beta

Quick summary of DA:

Melanie’s own summary “In this DA we break down technologies depicted in future societies to see if they would in fact work in reality”

Key Points:

  • creative forecasting building on others
  • string futurists link
  • start with those you can access for a feedback loop
  • technology rather than film based interactions suggested
  • outrageous claims/catchy lines suggested to get attention
  • other mediums directing to blog suggested

My Learnings:

  • evaluating my cross disciplinary knowledge of marketing into my DA is something I hadn’t even considered until trying to help others
  • I believe I provided a different perspective to hopeful help peers further their DA mostly with engagement ideas
  • other people are working in groups which I hadn’t even considered maybe its something I need to think about in future to create more wholistic products
  • The click bait attention span of the world currently
  • Looking into multiple futurists connections into my content and also the week 2 lecture of sci-fi future predictions and how that lines up with my own DA

My blog: http://jaz.zguy.com/?p=505

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