Don’t Be A Pitch

Once again, I forgot to add background music, so please byo music (thanks!).

TLDR/W

I’m creating a social media plan for my boss to follow over the coming weeks to see whether I would like to pursue social media management in the future and whether she would like to continue with a social media manager.

Background Research

It was this report that finalised my desire to pitch the idea to my boss to ask if I could take “creative control” of her social media accounts, without actually having access to them, as a test for both myself and her.

“Social media is an effective promotional media for businesses because it builds visitor relations, and incurs a small amount of time.”

The Feedback Loop

While the feedback loop of my blogs will mostly just involve myself, it will still play an important part in the outcome of this digital artefact. It will allow me to review my thoughts and feelings while working with a client who has sole responsibility of following and adhering to the plan I create for them. The feedback from my client will also be extremely important as her thoughts will determine how the content and plan is amended or iterated based on feedback from the online audience. Posts will encourage audiences to act or react to a post which will be an important part of the feedback loop in play.

Methodology

Creating a social media plan will consist of:

  • taking photos for instagram static posts and stories, as well as facebook posts
  • creating captions (instagram) and statuses (facebook)
  • creating a mix of relevant hashtags to post with each image
  • looking at analytics to determine which day and what time posts will have the most engagement

The blogs that contain my findings and feelings about the task will be posted every two weeks (as you will see below) to this wordpress blog so that they are all in an easy to access space for myself and others to analyse in the future.

Production Timeline

As a visual learner and thinker, I have planned out a timeline in a table so that I can see where I am up to in regards to what the client is expecting when, and what I am expecting of myself at any point during the semester. This will also help to keep me accountable when blogging. This also allows me to see how much time I have for each task and gives me a chance to properly and effectively manage my time.

“If we can learn from history, we can also learn from possible futures”

– Chris Moore

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