I am a huge user of social media and every week I see new fashion trends come and go. These include TikTok, Instagram, and Pinterest. From one haul to the next, it often surprises me how many fast fashion brands keep up with what’s trending. Every year, I am always going through full sized garbage bags from my wardrobe, which I end up donating. Social media creates pressure to stay on trend.
Before fast fashion, there was a time, where we all had much less clothing. These clothes were sturdy, well-constructed and designed to last. But, now its a matter of quantity instead of quality. Clothing is sewn quicker, in countries where cheap labour is exploited. The less attention to detail, and clothes that are made for basically a ‘one time wear,’ is the new outfit.
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