All posts by jessjwainwright

BCM325 Peer’s Pitch Feedback

Pitch 1: Bronte, the future of mental health: short film

Bronte’s DA for BCM325 is on the future of her mental health, which she will be exploring while creating a short horror/noir film of her protagonist’s mental health experiences.

I used both my own feedback as well as some comments made by Angus from our tutorials when recommending her utilisation of social media, like Instagram reels, for further information relating to the future of mental wellbeing. This would align her DA more strongly with the Future Cultures criteria. Since short films take quite a long time, she could share behind-the-scenes information with her target audience to maintain interest.

The link I shared is an article from the online journal ‘Psychiatric Times’, Volume 34, Issue 24. Not only is it a respectable academic source, it has really interesting information about the possibilities of mental wellbeing merged with technology. VR, for example, has positive applications in mental illness that will definitely be utilised, powerful enough to overcome conditions like PTSD when confronting triggers. I struggled to identify specific theories or content from the lectures that could tie in with her work, apart from the literal film screenings, so that is something I could have worked harder to include.

I enjoyed this research, and I look forward to seeing the work Bronte creates in BCM325.


Pitch 2: Tobias, the future of all things: podcast

Tobias’ DA is a podcast on the future of all things, which he will be discussing by focusing on a new topic each week and bringing classmates on as guests to capture our generation’s opinions.

Despite this being an extremely broad DA, I agree with his opinion about being able to cover many interesting topics without limiting himself. One such topic could be the future of advertising, since it has been prevalent in our weekly screenings and could easily spin out of control without our forecasting. I referenced Wendell Bell’s future thinking theory, because it is so crucial to BCM325, and it is something many peers (including myself) didn’t, but I still fell short on including specific lecture theories or content, as this pitch is so far-reaching.

The future of advertising stood out to me because it is getting more and more competitive in our digital world. Brands already using holograms doesn’t surprise me, but we should discuss the implications of sites like Facebook and Google that store data on us and feed us personalised ads. This is the tip of the iceberg and we’re Titanic 2. I also included an interesting academic source on the humour and appetite of Gen Z, our generation, as that is Tobias’ audience as well as guest speakers. Our unique worldview that looks for the basic humour in every situation is indicative of our lack of hope for our future, so it is going to be good to hear what we have to say.

I thought Tobias’ blog post could have benefitted from perhaps an example podcast that inspires him, or more detailed notes to support a DA that has been in his mind for so long, but it was good to see the notes he did include – chucking them into a clear visual representation would have been better for clear understanding but it’s still a good effort. His video seemed a bit spontaneous and rushed, but I support Tobias’ conviction to create this digital artefact podcast of his – I think it will serve as a valuable research in the near and far future.


Pitch 3: Daniel, the future of the world as seen through dystopian fiction: blog posts

Daniel is creating a joint DA that analyses and discusses key fictional stories and narratives about the future in a blog, featuring both their own and fellow peer’s opinions.

Although I got quite engaged with Daniel’s pitch and content, I worry I may have focused too much on providing information on one of his proposed blog topics, where overall feedback and lecture insights would have been better suited. Both the blog post and the pitch video were extremely professionally presented, and I appreciated all of the included plans and slide breakdowns.

I really wanted to expand on the links between George Orwell’s ‘1984’, one of Daniel’s dystopian fictions, and current and future world events that we seem set on achieving, namely the concept of a Social Credit System. Bladerunner also demonstrates such a world of surveillance. The resource from the Lowy Institute tied in the concept of think tanks from the lecture content, which I was pleased with.

Although the idea of such an interconnected, automated and digitised ranking system seems horrifying, through my research I discovered that it is quite relevant in Western countries too, it just has not yet spread to a surveillance level. Unless we want such a future, at the hands of algorithms, we must do as Wendell makes clear and research to identify the probable, preferred, and possible future of things like justice and policing. I had never heard of the theory of panopticon, or a digital panopticon system, but I now see it is crucial to first understand the technology we are trying to harness before giving away such control.


BCM325 Tweeting the first half

Live tweeting is a new skill I am looking to develop, and BCM325 is kick-starting this! Tweeting about each of our weekly sci-fi screenings gives me direction, something I’ve struggled hard with in previous BCM subjects where the criteria was to tweet a certain number of times. Now there’s something to focus on!s also a lot harder than it looks.

I’ve learnt that live-tweeting is fun, and it’s enjoyable to engage with my peers on our shared detached viewings. What a modern audience hey, all watching the same thing at the same time from different houses throughout Australia (and the world!).

It is so tempting to abandon the lecture content entirely to engage with the fun tweets and memes, aka the things that bring big interaction, but I honestly had more fun tweeting about things I had discovered. I’m trying to find the right balance between the two.

I enjoy my research, and even before I decided upon my DA topic (the future of analogue photography) tweeting about the camera technicalities and film processes of the more historical films I was seeing was something that I really enjoyed doing (and I’ll be pointing this out below). Still 35mm photography always seeks to differentiate itself from 35mm, Super 8, moving film. However, seeing the medium in action (where the individual frames could be seen, as well as grain and other authentic markers of analogue film) really was brilliant, and brought me new appreciation for the whole process of historical filmmaking, restoring footage even more so.

There are quite a few things I need to work on to really polish my live-tweeting, but this isn’t a bad position to be in 🙂

Continue reading BCM325 Tweeting the first half

The Future of “dead” media

Analog photography is dignifying because it’s out of the hands of the algorithms.



For my Digital Artefact, I am looking towards the short, medium and long-term future of “dead” analogue media and mediums, specifically film and instant photography:

  • 12 months from now (March 2022)
  • after 5 years (2026)
  • 30 years on (2051)

The purpose of my DA is to introduce my target audience (Gen Z who use TikTok and are a part of the cottagecore, soft boy/girl and VSCO subcultures) to film photography to give them a medium that is analogue, something to break up the chaos of our digital world. This in turn should generate more interest in the film movement, as well as get my work out to a larger audience.

I own a half-frame film camera, specifically an Olympus Pen FT as shown above, and this is key for my DA because it is half-frame; that is, it is a vertical-orientated camera. This will not only save me money on film by doubling the amount of frames I can take on one roll (check out the images below, basically half of the usual full-frame rectangle makes two vertical shots side-by-side), but it is also perfect for the TikTok, smartphone and Instagram Reels format – vertical screens and images are the way to go!

Gen Z allegedly has an attention span of 8 seconds, compared to the Millennial’s supposed 12 (Forbes). Therefore I will be posting very short videos, between eight and twelve seconds, to TikTok to cater for my audience’s preferences.

Since the plan is to produce six 8-second videos over the next 8 weeks, I will be able to listen to my audience, respond to comments, survey them for what they’d want to see next, and use this feedback each week to iterate the next video.

Floral closeup - Olympus Pen F Half Frame Film Camera Review by Jen Golay on Shoot It With Film
This is an example of images taken with an Olympus Pen FT: you get two vertical images instead of the standard, one horizontal image in normal photography. It’s the same view as taking a portrait photo on your iPhone, or the orientation of TikTok.
Continue reading The Future of “dead” media