Tag Archives: future cultures

Don’t Be A Pitch

Once again, I forgot to add background music, so please byo music (thanks!).

TLDR/W

I’m creating a social media plan for my boss to follow over the coming weeks to see whether I would like to pursue social media management in the future and whether she would like to continue with a social media manager.

Background Research

It was this report that finalised my desire to pitch the idea to my boss to ask if I could take “creative control” of her social media accounts, without actually having access to them, as a test for both myself and her.

“Social media is an effective promotional media for businesses because it builds visitor relations, and incurs a small amount of time.”

The Feedback Loop

While the feedback loop of my blogs will mostly just involve myself, it will still play an important part in the outcome of this digital artefact. It will allow me to review my thoughts and feelings while working with a client who has sole responsibility of following and adhering to the plan I create for them. The feedback from my client will also be extremely important as her thoughts will determine how the content and plan is amended or iterated based on feedback from the online audience. Posts will encourage audiences to act or react to a post which will be an important part of the feedback loop in play.

Methodology

Creating a social media plan will consist of:

  • taking photos for instagram static posts and stories, as well as facebook posts
  • creating captions (instagram) and statuses (facebook)
  • creating a mix of relevant hashtags to post with each image
  • looking at analytics to determine which day and what time posts will have the most engagement

The blogs that contain my findings and feelings about the task will be posted every two weeks (as you will see below) to this wordpress blog so that they are all in an easy to access space for myself and others to analyse in the future.

Production Timeline

As a visual learner and thinker, I have planned out a timeline in a table so that I can see where I am up to in regards to what the client is expecting when, and what I am expecting of myself at any point during the semester. This will also help to keep me accountable when blogging. This also allows me to see how much time I have for each task and gives me a chance to properly and effectively manage my time.

“If we can learn from history, we can also learn from possible futures”

– Chris Moore

Don’t be shy, tweet some more

Josephine Doyle

The #BCM325 live tweeting experience has been highly valuable in both increasing my understanding of future cultures as well as improving my live tweeting skills.

A collage of all our the screenings from BCM325. I had never seen any of these movies before our screenings.

In my post, ‘Live Tweeting for Dummies’, I established the actionable targets for improvement of using a unique hashtag to track my engagement and more thoroughly drafting tweets in preparation for the screening.

I used both #BCM325 and the unique #BCM325jd to track my live tweeting and engagement while watching ‘Blade Runner 2049’, ‘The Matrix’, ‘Alita: Battle Angel’, ‘Ready Player One’ and ‘Robot & Frank’.

Implementing a new study routine helped me effectively draft tweets ahead of time for the screening. I would draft tweets in the same sitting as viewing the weekly BCM325 lecture and readings. After I had taken some notes on…

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The Future is Now for More Women in Leadership

Josephine Doyle

The trajectory of my BCM325 project has changed quite a bit since my original pitch.

So far in the project, I have explored our past and current women in leadership in Australian politics and sport.

A popular TikTok audio of Julia Guillard’s Misogny Speech

The next topics I will be researching are the women in leadership roles in the entertainment industry. The media I create will make particular note of prominent issues such as the gender pay gap and the Me Too Movement in the entertainment industry and profile the women who are leading change in these areas. I will also be addressing representation issues and the consequences of this on the future of women in entertainment and the effect on female consumers.

The gender bias against women in Australian electronic music, and what we  must do to fix it
The Brag, 2017

Follow my blog to stay…

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Live Tweeting for Dummies

Josephine Doyle

5 weeks ago, I participated in my first ever live tweeting during a screening of Metropolis.

Since then, every Thursday afternoon I have been engaging in live tweeting during a screening of other important science fiction films with the BCM325 Future Cultures cohort. Consider this blog post a Live Tweeting for Dummies – what to do and what not to do.

Live tweeting is a new concept for me and week by week I have evidently improved through trial and error. By critiquing some of my better and worse tweets, I’m going to build a constructive plan on how I will improve my live tweets in the weeks to come.

Before the first screening I formulated the guidelines on what my live tweets should look like based on the marking rubric and the live tweeting prompts provided to us.

Metropolis (1927)

Before the Metropolis screening, I had done all…

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Exploring Possible Futures

Josephine Doyle

As discussed in Ziauddin Sardar’s 2014 ‘Welcome to postnormal times’, it is the now which brings the many possible futures into being. This was the common thread tying all of our possible futures projects together.

In the critique of and engagement with the following project pitches, I drew mostly from Eleonora Masini’s ‘Reconceptualising Futures: a Need and a Hope’. Masini’s discussion on how the visions of a desirable future are embedded in the social structures from which they emerge really stood out to me in our Future Cultures lectures.

The process for my critique was to split a screen with the pitch and an open google document with a criteria checklist. I would make notes underneath each point and then later expand on them using the notes I have from our BCM325 lectures in my notebook physically next to me. Finally I would compare their work to the…

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The Pitch – BCM235

“Business owners must try to adapt strategic choices to match the current internal organisational situation and external market conditions.”

McDowell, Harris and Geho, 2016, p. 1907

Aquilah Productions has become a major part of Bachelor and Communications degree. Whether it be part of a assessment or not, I have been developing it since i was in hight school for a way for me to express my creativity and my professional portfolio.

‘Brands’ notoriously have difficulty retaining interest over time (Preece et al. 2018, p. 331). And, this is especially true for niche accounts like mine and is integral that i must continue to adapt to the continuous paradigm shifts in modern media in order to stay relevant in the current media climate.

Check out Aquilah Productions

Youtube: https://www.youtube.com/channel/UCY3m5aHKCCF26DkOR1bKocw

Instagram: https://www.instagram.com/aquilahproductions/

Facebook: https://www.facebook.com/AquilahProductions/

Website: https://msha.ke/aquilahproductions/

Are you sure you want to buy that?

Daily Dash of Danielle

My BCM325 Pitch

This Digital Artefact will be an indirect continuation of a previous project I completed in BCM212 for my #MYCURIOSITY study. This project will look at similar components to my previous study e.g., what is the fast fashion industry and what are the relevant environmental impacts? However, in order to stay relevant to the BCM325 subject, I will be predominately focusing on how these impacts are going to affect the future.

I will create a series of 3 short video essays that will be uploaded to YouTube, this ensures I’m following the F.I.S.T methodology. Everything I will be creating will be fast and inexpensive, as I’m using a platform that allows me to upload freely and with relative ease. Furthermore, the main concept I’ve planned for each video is to answer one question per video, which ensures I am following all the key principals of F.I.S.T (Fast, Inexpensive…

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BCM 325 – Future Cultures: Digital Artefact Pitch

The Space Between The Sky

Hello,

Below you’ll find a video pitch for a Digital Artefact project I am completing in a subject at university called Future Cultures. This subject examines the tensions between representations of our future in popular science fiction films through the ages and our lived realities.


I have been interested in podcasting as a medium for a long time now, and I feel this idea and subject seem to fit well into the project. As both Josh and I are creative writers, it is also an opportunity for us to not only explore writing for this medium, but also get feedback outside of the writing workshops of university. And of course, to build a portfolio of work and online presence.

The premise of the podcast came to me whilst I was listening to a discussion in my documentary class about how we might make a collaborative documentary while our contact is…

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The Future of Korea Dramas BCM325 Pitch

As outlined in my pitch, for my BCM325 Digital Artefact I will be researching the globalisation of Korean dramas, the effect on the current market and what that means for the future. Through the research on the past, present and with forecasting, I hope to gleam at the future of Korea media culture trends. I hope to show my audience that adaption of other cultures media is not only marketable in our own culture but an alternative to innovation and creation of new content in our own culture.